EZ Marketing | Updates | Tips

I get a lot of customers who ask about the unit system.  I’ve included screenshots so please click multiple times on the images below and you will see a full screenshot.

1. Example 1.  Moneyline bet Twins vs Royals. The Capper picked the home team, Royals, at -113.  The pick was wrong so the units would be set at a loss of 113 or Down 113.  This means that based on a standard bet of $113 to win $100 (@ -113), as he picked the favorite he lost $113.
2. Example 2.  Moneylinie bet Yankees vs Angels on 6/4/2011. The away team (Yankees) were the favorite (-140).  This means that for every $140 you bet on the Yankees you would win $100.  As the Yankees won the game the unit result is +100 or UP 100.
3. Example 3:  Runline situation on 5/13/2011, Pirates vs the Brewers. The capper picked the runline (-1.5, +135) on the home team.  This means (in baseball, hockey runline is always +/- 1.5),   This means that the home team must win by 2 runs or more and the payout would be $135 for every $100 risked (or wagered). As Milwaukee won 5-2 , then beat the Pirates by 3 which exceeds the (-1.5) runline.  Therefore as that condition is met, the payout of +135 is in play.  As you can see on the grading form , the Unit results is up 135 Units.

At EZCapper we are committed to our clients success.  During the month of August we’ve launched a number of marketing initiatives for our clients that have generated each of them at minimum 100 new registered users.  If you are interested in increasing your business, we can prepare a campaign for you.  Our consultant will advise you on and execute for you strategies that will generate hundreds of new signups.

To take advantage of this offer, send us an email to sales@ezcapper.com and let us know a phone number we can reach you on.  Our consultant will go over the various strategies to get these 100 new registered users.

At EZCapper.com we are launching a new regular newsletter that will be delivered the first Friday of each month which is based on our coop email program:  http://blog.ezcapper.com/2010/06/new-email-service-to-be-launched-save-on-email-delivery/.

Refer to http://topsportstips.com/newsletter/sports/new_template.htm to see the template.  Here are the costs for EZCapper customers only:

Pricing

1. Hot Sports Handicapper Alerts Section:  $150 (position 1-3 is first come first serve) per week or $499 per month.
2. Top Promos Listings $20 per week or $60 per month (positions 1-4 is first come first serve)
3. Best Handicapper Directory :  FREE for all EZCapper customers for first registration.  Any subsequent changes to text will incur $15 service charge.  To get registered send us an email and include the following:
   • Your Company Name and URL
   • Your area of expertise (e.g. NFL, College Basketball, Parlays etc.)
   • Your most recent record.

Per Paypal’s requirements, we are consolidating our Paypal accounts. We will also be introducing other payment methods as well shortly.  As a result your current Paypal subscription (effective May 17th, 2011) has been stopped and you will not receive further charges associated with your Paypal subscription.  You can verify this by logging into your Paypal account – Profiles tab – and click on the “Recurring Subscriptions” link in the middle column.

If you wish to setup a new subscription please click on the corresponding plan:

• Basic Plan Monthly
• Pro Plan Monthly
• X-Pro Plan Monthly
• Basic Plan Yearly
• Pro Plan Yearly
• X-Pro Plan Yearly

We are launching 3 new services:

1. Telemarketing / Predictive Dialer –  This service allows you to talk to prospects all day long.  We load a list of telephone numbers into the software and if there is a voice mail, a pre-recorded message will be left on the machine.  If a person picks up the call, it can either be transferred to you instantaneously for conversion OR a pre-recorded message can be played to that person.   This is called a predictive dialer and it is the technology used by all the telemarketing call centers to increase call connect efficiencies.
2. Text Message / SMS Broadcast –  We can take your lists or input our lists (higher cost) and send out bulk text messages.  Each connect will cost 7.5 cents if you give us your numbers and 15 cents if you want to use our leads.  This pricing is in effect for EZCapper customers only, for non-EZCapper customers the price is 25% higher which will be 9.4 cents per message and 18.75 cents per message.  Minimum order quantity is 500.  Orders that are less than $100 are subject to a $50 campaign setup cost.
3. Voice Broadcast –  We can broadcast your pre-recorded messages to phone numbers that you provide us or that we rent to you.  .  Prices range from 5c per minute.

Detailed reports are provided to you to verify the results.   This way you get what you pay for.

Have telephone or email lists of customers / prospects that you wish to sell or exchange?  This is the forum for it.  Contact us and we’ll post your ad here.

If you wish to sell your website let us know and we will post your advertisement here.  You can have us represent you or deal with the buyers directly.

Our VIP email newsletter service is an invitation-only service that can generate plenty of new registered users for your service.  Conversion of those customers, of course, is dependent upon your picks results and your pricing.  Our responsibility is to generate new registrants for your service.  Our VIP plan provides HUGE discounts over our retail prices for customers that are willing to commit to a regular schedule of emails on a monthly subscription basis.  For EZCapper customers (that host their website with us) the cost is $499 per month and for non-customers it is $699 per month and payment is setup by Paypal Subscription.   This pricing is at least 75% discounted from our regular prices if you were to use our coop email service at retail prices and on-demand, click here to see our regular prices.

Our leads come from our leads business.  Our leads come from our own network of free tips sites that act as lead generation sites and our leads business that are graded according to grades A,B and C

Please read the details of our regular coop newsletter as a reference:

http://blog.ezcapper.com/2010/06/new-email-service-to-be-launched-save-on-email-delivery/

Here are the particulars of the program:

• Each Coop newsletter will contain a maximum of 4 cappers, usually less.
• Positions within the newsletter are rotated in each delivery.  You cannot request for a particular position placement within the newsletter.
• Coop Email newsletters sent every Tuesday and Friday (midnite-1 am) to no less than 15,000 Grade A leads.
• Once every 2 weeks a coop email newsletter sent to no less than 40,000 Grade B/C leads.
• Exclusive Single Capper newsletter sent to GRADE A list depending upon end of month available email capacity (we purchase email capacity in advance that may go unused close to the end of period)
• $499 per month for EZCapper customers that have a website with us and $699 for non-customers via a monthly Paypal subscription.
• May be canceled anytime.

Samples:

Click on the links below to get

• Coop Newsletter Samples
  • http://www.topsportstips.com/newsletter/sports/11302010.htm
• Exclusive Single Capper Featured Newsletter
  • http://www.topsportstips.com/newsletter/sports/halfbets.htm
  • http://www.topsportstips.com/newsletter/sports/sho_exclusive.htm

Bonus!

Joining the program entitles you to receive our lesson plan that shows you how to make money from this business.  We walk you through the entire process from drafting the email, setting the promotions to how to convert leads into paying customers.  We use desktop sharing and voice to ensure you understand the conversion process so you can make a lot of money.

We are undergoing a beta test of a new service for our VIP clients that have successful pick records.  This program is by INVITATION only so please don’t contact us about marketing for your site unless you have been a valued customer of ours for over 6 months.

This telemarketing service is a pay for performance service where we take all the risks. We will have a caller that will sell your site(s) services and they will act as your sales agent.  Our telemarketing agent is highly experienced in the lingo of handicapping and will exclusively manage the accounts side of this customer.  You make money by selling to us access to your site at a discounted price and we will mark the price up to make our profit.  The key is that the price must be discounted enough so that even after we mark it up it is still lower than your retail advertised price.   Otherwise nobody will buy from us and we wouldn’t pursue it.

We obtain customer leads from the numerous lead generations sites we run (http://blog.ezcapper.com/2010/06/advertising-opportunities-on-our-tips-sites/) and the cost of this operation is quite high which includes sales people, telecommunication costs and administration.  We also generate leads daily from our free sites such as Wagersim.com.

You need to provide basic information to us about your site’s history, the results (historical and recent) and retail costs.  Most importantly we will need to know the cost you will offer us on a daily, weekly, monthly, 3 month, 6month, 12 month period.  Please note that as this is a pay-for-performance service, where we are taking all the risks, we do not accept all clients that inquire.  We will only work with those sites that we can make money on and this will depend upon their results and pricing plus their history with us.  We reserve the right to discontinue marketing your service at any time and we have no obligation whatsoever to continue market your service should we not be making money.

We will tele-market our prospects based on the information you give us.   The customer we sell is to be exclusively under our account management.   The customer will pay us directly and all payments going forward for that customer will be handled by us.  Any customer issues regarding payment MUST be forwarded to us directly.  If you attempt to charge this customer or cross sell this customer on other sites or services, we will stop working with you immediately.  This is to prevent any conflict of interest.

Once the customer agrees to use your service, we need your permission to go into your backend and enable his access plan.  We will take care of everything for you including getting the customer to register to your site and enabling his access plan once payment is received.  All you do is receive the money.

As for your payment, once we agree to a price you will be paid out once per month (billing periods are based on a calendar month) according to what we agreed upon with a 10% rolling reserve to cover possible chargebacks.

Please note that this service is for VIPs only with a proven winning track record that have been a client with us for a minimum of 6 months.  Please note that we have a limit on the number of clients we can handle at any one time.