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Case Study Success: 1 month – Results of Telemarketing Upsell Program

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1 week in with our telemarketing program and the results have been impressive indeed.  The capper has generated far more money promoting the high end packages than he made promoting his regular packages by a long shot.   Here are the key findings:

  1. A purchaser of a small package has a high probability of paying for a far paying package.  As long as the customer paid the first time this qualifies the customer significantly
  2. Email marketing is all it really requires.  The capper is only doing email marketing.
  3. Promoting a syndicate play giving the impression that the picks come from an insider is very effective.
  4. Phone upsell marketing is absolutely necessary to sell at a higher price point.

See Previous Post  https://blog.ezcapper.com/case-study-success-3-weeks-in-results-of-telemarketing-upsell-program/



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December 28th, 2012 at 10:47 am

Posted in Telemarketing

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